COMPANION ANIMALS
EQUINE
Farm Animals
Practice Playbook
2025-02-18
10:20 min
Running a veterinary practice has never been more expensive. Rising wages, higher equipment costs, and soaring debt expenses are putting significant pressure on profitability. While cost-cutting can provide short-term relief, long-term sustainability requires driving volume and making strategic investments. In the final video of this series, Practice Playbook expert Aaron Eckler explores how practices can navigate these financial challenges. From managing costs and optimizing efficiency to...
2025-02-11
12:10 min
The veterinary industry has undergone significant shifts in recent years, with practice performance becoming increasingly variable. While some clinics have successfully navigated rising demand and sustained growth, others struggle to remain profitable or even survive. In part two of this three-part series, Practice Playbook expert Aaron Eckler explores the post-pandemic reality of veterinary practices. From fluctuating inflation and interest rates to evolving client demand and price...
2025-02-04
17:02 min
Veterinary practice owners often hope for straightforward economic solutions, but the reality is far more complex. In part one of this three-part series, Practice Playbook expert Aaron Eckler breaks down the intricate balance of revenue, costs, and sustainable growth. He also explains the Stretch R model—a strategic framework that helps clinics scale effectively by investing in growth ahead of demand while managing risk and building capacity to avoid overstretching resources. He demonstrates...
2024-06-26
10:20 min
In this Practice Playbook video, Dr. Alex Boo explores the positioning, pricing, and selling strategies for Fluorescent Light Energy (FLE). He shares his insights and experiences on incorporating FLE into his clinic’s offerings, highlighting the benefits and advantages of this treatment for patients and their owners. He also details pricing strategies and provides valuable tips for effectively communicating the efficacy and value of FLE treatments to pet owners.
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2024-06-18
8:01 min
In this Practice Playbook video, Dr. Martin Caouette discusses the successful integration of Fluorescent Light Energy treatment into his daily practice. He explains how his team embraced this innovative technology after an initial phase of learning and adaptation. He also describes the integration process, which involved comprehensive training for the entire veterinary team, participation in specialized lectures, and meticulous organization of all necessary equipment to enhance treatment...
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2024-06-11
8:19 min
In this Practice Playbook video, Dr. Heather McGowan highlights the benefits of using Fluorescent Light Energy in your clinic. She provides strategies for driving engagement from your team and clients and offers comprehensive, step-by-step instructions for using this innovative technology to treat various skin conditions in patients.
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2022-12-07
13:38 min
Have you ever had an idea that fell flat on implementation? It didn't achieve your goal or didn't get the buy-in you expected?
Have you ever tried something new without knowing how to get momentum or how to take your idea that one last step to make it successful?
Our Practice Playbook experts, Senani Ratnayake and Aaron Eckler from Vet Alliance/Globalvet, explain how a simple system and a few important checkpoints can dramatically impact your success in implementing ideas and achieving your...
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2022-10-13
10:01 min
Throughout your professional journey, has anyone contributed to your success or inspired you to take on new challenges while making you feel valued, appreciated, and included? Have you ever felt empowered and supported by your superiors or colleagues who pushed you to be your best?
Our Practice Playbook expert, Senani Ratnayake from Vet Alliance/Globalvet calls upon some colleagues to share how their career paths were positively influenced by someone who set them up for success.
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2022-08-03
11:38 min
Does your clinic have a policy manual? If so, is it up-to-date? Do you view policy-making as a dreadful necessity or as a helpful guide for your employees, one that reflects the values of your practice and your team?
Our Practice Playbook expert, Lucie Langevin-Neil shares best practices and five key principles for integration of effective policy-making into your practice. These insights will allow you to develop policies that reflect who you are and will help foster trust, collaboration and...
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